Digital Marketing
Client Review on Digital Marketing
Feedback:
EXPRESEO stepped in to help me turn around a paid search and SEO program mess, created over many months before I came to Booker. Keyword discord. Budgets that were out of control. No attribution or insight to ROI. Predictability? It was predictable, in those first months, that I would spend a massive chunk of my time reigning in spend and pushing to drive growth through these channels. Shailen joined me as a Digital Marketing Consultant three months into my time leading Booker’s Marketing organization. In very short order we cut paid search spend while driving leaps in SEO results and improving inbound lead yield. Shailen also worked well with our sales team and was an asset in joining weekly Sales/Marketing leadership meetings and explaining the programs we were rolling out, while gathering input to fine tune approaches. A big asset for us, I recommend EXPRESEO highly.Jim D'Arcangelo, SVP Marketing - Booker
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